Why Moisturizer Matters: 3 Reasons to Moisturize!

On top of everything else you need to do in the morning, moisturizing your skin can feel like another chore – so why do it? 

As it turns out, moisturizing doesn’t just feel great, it can help keep your skin clear, smooth, and wrinkle-free in the future. If you’re not convinced, take a look at the top 3 reasons you MUST moisturize your skin.

1. Helps your skin stay young

The skin cells in the most sensitive areas of your skin – the face, ears, neck, and chest – replace themselves more often than any other area. This leaves these areas vulnerable to dryness and the elements – they are also the highest-risk areas for skin cancer. Moisturizing can help give this delicate skin the boost it needs to repair itself and stay healthy.

“After my son had been undergoing chemotherapy treatment for some time, he developed psoriasis and dermatitis across his whole body – the worst affected area was his cheeks. We applied Sensitìv and after five weeks the rash on his body has cleared up with only a small dry patch of skin remaining on his face. Thank you to Annique for this wonderful cream.” –  Adele Kerrison

2. It provides a foundation for your foundation

When your skin is hydrated, it is smooth and supple. A flaky, patchy and dry surface will make for a creasy canvas when applying foundation or Annique Rooibos's Colour Caress BB Cream – and make fine lines, wrinkles and blemishes more noticeable. Moisturized skin will improve your make-up application, giving it a smooth, seamless surface as its base.

“Lucid Moisturizer for Dry Skin is my go-to item first thing in the morning before I even go to the gym at 5am. My skin immediately feels moisturized, supple and happy.” – Veronica Bezuidenhout

3. Helps to protect against environmental damage

Have you ever noticed that your skin becomes extremely dry and chapped when exposed to cold, dry air? Chapped lips, hands, and cheeks are a common issue during the colder months. When your body is cold, it tries to conserve heat. Part of this process forces the blood vessels in your skin to constrict, which keeps skin from getting the moisture it needs. As a result, you’re left with dry, red, and irritated skin. Moisturizing your skin helps to keep it soft, supple, comfortable, and attractive.

Find the Annique Rooibos moisturizer best suited for your skin right here!

This article or a version of it first appeared on annique.com.